eLead Program

We understand the challenges of digital marketing for small business owners. Many franchisees face tight budgets, limited time, and minimal knowledge of digital marketing. That’s why we created eLead, our in-house digital marketing program, to simplify your marketing efforts and help your business thrive.

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What is eLead?

The eLead Program is a digital marketing tool tailored specifically to our franchisees. Whether you’re new to digital marketing or looking to enhance your existing strategy, eLead is here to support your growth, without the financial commitment of an outside agency or investing the time to do it all on your own. You have the option to select between two tiers — eLead Lite and eLead Plus — to meet your unique goals.

eLead Lite: Focused on building local brand awareness and consistency. It includes:

  • Up to 3 social media posts per week on Google Business Profile, Facebook, and/or Instagram.

eLead Plus: Focused on amplifying mini-site traffic and no-reply submissions. It includes:

  • Up to 3 social media posts per week on Google Business Profile, Facebook, and/or Instagram.
  • Full setup of PPC campaigns on Google Ads and/or Facebook Ads, including keyword research, audience targeting, ad copy & creative, campaign status (ads on/off), and budget monitoring 
  • Automated monthly performance reports.

Why Choose eLead?

Whether you’re just starting or looking to take your business to the next level, eLead provides the tools and support you need to succeed online. The eLead program is designed to:

  • Save your time by handling the complexities of digital marketing
  • Save you the financial commitment of going to an agency
  • Help you amplify your digital presence within your local market

Changes for 2025

We’ve made exciting updates to make eLead even more effective and convenient for you:

  • Enrollment Deadline: The deadline to enroll in eLead for the upcoming year has been moved up to March 31st. This change ensures that franchisees get the most out of the 12-month program that runs from March 1st through the end of February the following year.
  • Auto Re-Enrollment Option: When you enroll for 2025, you will have the option to automatically renew your eLead enrollment for the following year. This change ensures uninterrupted marketing performance and support.
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